Speech Therapy Plans (STP) provides fun solutions for Speech-Language Pathologists (SLPs) and engages their students with personalized, comprehensive speech therapy lessons and materials. STP’s pre-selected materials and plans help students and therapists reclaim their nights, weekends, and time with family.
Before coming to TM, STP was unhappy with its then-current website and agency. The incomplete website lacked simple functionality and had poorly written code from an offshore company, which created a multitude of bugs and issues. They wanted a web development agency that had the bandwidth and staff to complete the needs and demands of their endeavors.
For instance, the website’s code was extremely fragile – once an issue would be “fixed,” something else on the site would break. Additionally, we found issues with the way some plugins worked with the website. Certain plugins seemed to avoid leaning on core WordPress functionality, so it made the most basic tasks more complicated than they needed to be.
- An incomplete project passed down
- Poor, fragile website code
- Major functionality issues
- Migrated the website to a dedicated HIPAA-compliant server
- Enhanced the website's design interface
- Continued ongoing maintenance to improve the integrity of the website
To start, TM migrated STP’s existing website to a dedicated server for HIPAA compliance to protect the personal information stored on the site. Then, we created a development testing environment to get to the root of the problems with the site itself. From here, our developers spent time refactoring the website code to ensure it worked properly and eliminated as many existing bugs as possible.
We also focused our efforts on enhancing a very key area of the website - the custom, pre-made plans section. This is where therapists can view and download hundreds of pre-selected materials and plans for therapy sessions. Likewise, we added a tutorial section for all subscribers to learn how to fully use all the features included within their subscription membership. Our design team stepped in to enhance the look and feel of the STP website’s interface. For the plan pricing page, we created a visual chart to compare each of the features of the plans that STP offered to therapists.
Since we’ve launched their new website, we transferred nearly 1,000 existing customers and their subscriptions from her old website to the new, which allows them access to blog posts. Notably, STP has become one of our most dedicated monthly maintenance clients, where we keep a close eye on their website, conduct performance tests, and enhance any elements to help them to continue to reach their goals.