Chair Covers & Linens

Chair Covers & Linens, commonly referred to as Linen Hero, is the largest and most recognized source for chair cover and table linen rentals in the United States. Their beautiful linens are featured in thousands of events, galas, magazines, and weddings each year. With an extensive inventory and a myriad of colors, fabrics and sizes to choose from, Linen Hero can transform any dull space into an elegant affair.

Our Challenge

When it comes to choosing linens for an event, the visual display of the product becomes exceptionally important. Our client wanted a site that was able to beautifully and accurately portray the characteristics of their products.

Our Solution

With thousands of products in varying colors, sizes, and fabrics TM was presented with an organizational challenge. In determining the structure of the site, we kept the user experience (UX) top of mind- displaying each product to the user in a way that wouldn’t overwhelm. The site content was structured and categorized by product type and color, allowing users to easily browse products. But, to truly enhance the user experience, TM’s dev team built a custom integration with Liquid Pixels that enabled dynamic imaging functionality throughout the site. This allowed Chair Covers & Linens to display chairs and tables with any color and fabric pattern available in stock.

With several customized features including a product administration area, photo gallery, blog, and contact forms, Chair Covers & Linens now has a stunning online catalogue that enables users to easily find the linens they’re searching for.