Founded in memory of Cassie Hines- an inspiring, intelligent, and strong young woman who fought cancer with grace and tenacity, The Cassie Hines Shoes Cancer Foundation supports young adults with cancer from the beginning of their battle to life beyond cancer. They are a 501(c)3 charity.
Today, the Cassie Hines Shoes Cancer Foundation aims to support young adults in similar situations by providing peer support groups, scholarships, financial assistance, guidance, and a place to feel understood.
The Cassie Hines Shoes Cancer foundation has one mission: support young adults diagnosed with cancer from the beginning of their battle to life beyond cancer. It was important to design a website that would speak to those fighting cancer, their families, and their peers.
The new website needed to be a friendly and welcoming resource that conveys who The Cassie Hines Shoes Cancer Foundation is, the importance of their mission, and their message as a whole.
- Spread the word about the foundation's mission
- Design a friendly and welcoming website
- Create an event plugin for easy signup
- Created a custom event and booking plugin
- Designed a fun and exciting website with vibrant colors
- Customized ecommerce solution for swag
Inspired by the tireless efforts of those at The Cassie Hines Shoes Cancer Foundation, TM dove headfirst into the project. TM crafted a fun, bright, and exciting new design that combined the current logo’s elements with vibrant, inviting colors, and playful typography.
In order to make signing up for the foundation’s many annual events, we built a custom event and booking plugin. The website also helps young adults find information about yearly Sample Camps, view photos of camps from years past, and request information for signup.
TM’s developers also implemented an ecommerce solution for people looking to purchase products, donate to the cause, or sponsor a travel backpack. Now, more than ever, visitors are encouraged to get involved, share their experiences, and become part of the Cassie Hines family.