LinkedIn Advertising Secrets


There has been a huge shift in the past two years as to why people are using LinkedIn. Mostly, there has been an evolution from LinkedIn being …

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Facebook Advertising 101: Ad Creative


The power of social media advertising is vast and our clients are beginning to harness it. As with any new business or advertising endeavor, trying …

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How to Optimize Facebook Ads Using Flex Targeting


Ah, Flex Targeting! Or, as Facebook calls it “Flex-And-Or Exclusion” targeting. What is it and why do you need to use it? You’re about to …

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Use Facebook Instant Articles Like a Pro


Facebook’s announcement that they’ll be rolling out Instant Articles to publishers of any size has promoted a wave of questions and a conversation that’s left us pretty …

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Instagram: Multiple Account Management is Here!


No, it’s not a joke. No, it’s not April 1st. Yes, this is real life. For social media marketers, and specifically ones that are managing …

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