Get Started with Google Analytics


In November of 2005, Google launched its web analytics service aptly named Google Analytics. It was such an immediate success with webmasters and marketers alike …

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Tune Up Your SEO: Caroline Shelby


During the SEJ Summit, we heard a lot about the importance of page speed, especially from the SEO Director of Tronc, Caroline Shelby. Her insights …

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Google and AMP: A Better Mobile Experience


From the SEJ Summit in Chicago, IL… we bring you insight from Gary Illyes, Webmaster Trends Analyst at Google. Gary Illyes spoke about Google’s top …

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6 Big Changes Coming to Google AdWords


In typical Google fashion, they’re shaking up the world again in big ways!  For once though, the changes they’re making to Google AdWords over the …

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5 Effective SEM Campaign Tips


Whether you’re a current advertiser, or a non-advertiser, we’ve all seen an ad on Google before. Yet, every once in awhile, we see an ad …

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