Super Bowl Ads Recap

 

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In this week’s podcast, Jailyn and Morgan give you their thoughts on the 2019 Super Bowl ads. We also learn that Morgan has never heard of Michelob ULTRA before and lives under a rock. The 2019 Super Bowl ads remained true to what we see year after year, but to explain it all, we’re breaking it down into themes. We’ll talk about our initial reactions, the marketing impact of each commercial, and more.

Fun Fact: CBS charged $5.25 million for a 30-second ad per advertiser to run their commercials. 

Advertisement Themes

Use of celebrities

    • Burger King – Andy Warhol
    • Pepsi – Steve Carell, Cardi B, Lil Jon
    • Wix – Karlie Kloss
    • Pepsi – Michael Bublé
    • M&Ms – Christina Applegate
    • Alexa – Broad City
    • Hyundai – Jason Bateman
    • Doritos – Chance & BS Boys
    • Skechers – Various Football Players
    • Expensify – 2 Chainz & Adam Scott
    • Stella Artois – The Dude and Horse Girl
    • ADT – Property Brothers
    • Bumble – Serena Williams

Bringing back things that don’t need a reboot

      • Stella Artois – The Big Lebowski, SJP
      • Toy Story 4

Unnecessary brand wars

    • Pepsi
    • Bud Light

Robots

    • TurboTax
    • SimpliSafe
    • Amazon
    • Michelob ULTRA x2
    • Sprint
    • Pringles: Sad Device

Wins, Fails, and Somewhere In-Betweens

After reviewing each ad, we’ve concluded these commercials either entertained or grabbed our attention the most:

  • Mint Mobile: Chunky Style Milk
  • Audi: Cashew
  • Avocados from Mexico: Dog Show
  • Alexa: Not Everything Makes the Cut
  • Michelob Ultra: Zoë Kravitz ASMR
  • Pringles: Cool, play Funky Town
  • Budweiser: Wind Never Felt Better

Here are the commercials that were a thumbs down from us:

  • WeatherTech: Pet Comfort
  • Mercedes: Say the Word
  • Hyundai: Going Up
  • Olay: Killer Skin
  • Stella Artois

Share Your Thoughts

Let us know in the comments which Super Bowl 2019 ad was your favorite, and why? We’d love to hear your thoughts. 

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