No, it’s not a joke. No, it’s not April 1st. Yes, this is real life.

For social media marketers, and specifically ones that are managing not only their company’s Instagram accounts, but also multiple accounts for clients, this is a dream come true. While Android users have been toying with this change for the past couple months, Instagram finally just announced (less than 24 hours ago) that Instagram version 7.15 for iOS and Android will allow the feature to be used on both operating systems.

Starting this week, you can quickly and easily switch between multiple accounts on Instagram!

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