Q: I hear that search engines no longer recognize the use of keywords in the META Keyword tag on a website page as useful anymore. Is this true?

A: Correct. While some reports have shown that Yahoo! may still read it, this is only when the META Keyword tag contains a word that is not included on a page, such as a misspelling.

Not long ago (a few years – that’s a long time in the SEO world), the META Keyword tag was a place where we would stuff tons of relevant, misspelled or synonymous keywords for search engines to relate our site to. Heck, some people even would place competitor names and brand names in there as well (ummmm, no, not us!). Those tactics are now obsolete for SEO purposes.

The META Keyword tag is not worth the time and effort on your brain for each page of your site anymore so forget it.

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