Facebook is expected to release a new feature on their Facebook Pages that allows the pages’ administer to post updates on both Twitter and Facebook simultaneously. This new integration feature will allow public figures, musicians, celebrities, businesses and organizations to control their updates, status and more on both social media outlets in one place. This service is only available for Facebook Pages and not for individual profiles.
There are available services that allow you to share information on both networks, however, this new integration feature is different because it allows users to decide what information to share and what type of update to use . Since most people use both Facebook and Twitter this should make it even easier and quicker to deliver information to their followers. It has not been announced when this feature will be available.
The integration of Facebook and Twitter shows how social media outlets are starting to rely on each other to implement new strategies. It will be interesting to see the development of social media in the future.