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Letter from the Prez!
What Makes a Site Rank in Search Engines?
 The Google search ranking algorithm has hundreds of elements as to why one site appears higher than another in the search results. Bing and Yahoo! have similar factors for ranking as well.
Many of these factors are not set in stone or considered the law. More so, these are factors that I, along with others, have speculated and tested as to their validity towards ranking a website. There are no official posts or documents released by a search engine that states "You have to do this and this" to rank a site. Most of this information comes from a long history of research, private conversations, trade shows and good ole' testing.
Could you and should you take all factors into account for your site? I cannot say for sure, however I'll start off with a few factors that should be considered to help you properly "optimize" your site to be embraced in a positive way by a search spider.
More about What Makes a Site Rank in Search Engines? »
Dwight Zahringer
Trademark Productions, Inc.
The SEO Marketing Group
"Helping your customers find you online" |
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