Since the growth of online social media, there has been a large pattern of growth in the use of it.  The bookmarking method; where users of the social media sites tag and present items they believe their friend may enjoy, has been the vehicle in which many social media sites have really found success.  This [...]

If a recent online political ad revenue prediction is correct, President-elect Barack Obama’s campaign could account for at least half of all 2008 online political ad spending. The winning candidate’s campaign shelled out nearly $8 million through October to Google, Yahoo, Facebook, news Web sites, ad networks, and in-game ad firm Massive.
Google remains the clear [...]

Cool, there will not be a monopoly created- until the next scheme deal.
Faced with the prospect of a lawsuit by federal antitrust authorities, Google decided to pull the plug on its proposed search ad deal with Yahoo. “After four months of review, including discussions of various possible changes to the agreement, it’s clear that government [...]

Wow. Was this not just writing on the wall? And with the announcement in MediaPost they use the cover of yesterday’s newspaper that highlights our Mayor….errr- ex-Mayor now prison inmate Kwame Kilpatrick. I have to say that I am ashamed that I live in a city that for so long allowed their image to be [...]

Determining your specific market is the most efficient way to execute your advertising. After all, if you know who you’re trying to sell to, you can determine the specifics that can really influence your target market.
Spending your marketing dollars in order to relay your message to the general population will work. However, why not make [...]

Considering joining the market for Pay Per Clicks? Well before you get started, you should know some quick tips that will help you hit the ground running. Keep in mind this isn’t an end all be all article- it’s simply some quick basic information to help begin your Pay Per Click endeavors.
1)    Research keywords
Luckily, Google [...]

As the season nears closer, so does the itch for shopping, gift buying, and nowadays- internet shopping. The holidays are known to come with a huge influx of sales in both retail and e-tail.
So what must you do to be ready to take advantage of the holiday shoppers who are primed and ready to purchase? [...]

As if competitors were not driving the prices of CPC marketing up enough during the holiday Yahoo! sent out two messages this month informing advertisers of the following:

Minimum deposits to fund any account is now $250, up from $50.
Product submission CPC (cost per click) is going to be increased across the board +25% from November [...]

The Internet has given companies the ability to have affordable, personalized, and efficient communication with users all over the world.  One thing that is so special about the Internet is the way businesses communicate to customers and the marketing methods they use can be evaluated quickly and changed to have the best results. There will [...]

So it’s Labor Day weekend, and like the true passionate Nerd that I am, I’m sitting on my couch and working on one of my new websites, a complete XHTML and CSS tutorial & reference site (URL and preview coming soon).  It’s 81 degrees and sunny outside, there are hotties by my pool, and I’m [...]