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The Controversy around Paid Links


Purchasing links to get higher rankings in search engines has been going on for some time now.  Until recently, link buying has been kept a secret.  The only reason it doesn’t happen more is that Google disapproves of them.  There is still millions of dollars worth of links sold every month which has put link [...]

DMOZ sells to Best of the Web?


For a long time now, Paid Directory reviews have been a positive way to establish back links to your website. You get the human-edited review of your listing (for a fee of course…) and in most cases the proper anchor text surrounded by relevant content with a link, or set of links pointed back to [...]

Paid Text Links Business PR Strategy


Interesting enough more and more of the corporate world are becoming aware of effective link strategies. Point in case is a recent newspaper article in the Toledo Blade, an Ohio newspaper. The article talks about the importance of proper, personal online etiquette.