5 Steps to Writing Effective Landing Page Copy

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You’ve done your keyword research, set your bids, and created what you think to be a profitable campaign.  Yet, as with all good online marketers, …

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Evolving a Brand- Lessons from Hip Hop

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Why do some brands persist while others perish?  Undoubtedly, there are myriad reasons but for the purpose of this post I am going to focus …

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My First Pubcon

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I’ve wanted to attend PubCon for a number of years.  Perennially, it was on my personal growth wish list because so much insightful information is …

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Why Search Engines can be the Best Marketing Channel of All

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Learn about how to improve your online marketing by using search engines to your advantage.

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Online Privacy Bill Of Rights Fails To Consider Old School Marketing

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It’s intriguing and frightening at how far an individual or company will go to get around something blocking their way when there’s money to be made. Sure, that sounds a bit cynical, but then you start looking at what’s being accomplished around the edges and that cynicism quickly turns into “Oh, no, they didn’t!”

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