Google Adwords Tip: Campaign Structure

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Correctly Structuring a Campaign: Tip #2 In last week’s blog post, Google Adwords Tip: Define Your Goals, we outlined the first of five steps to create, and …

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Google Analytics Tips to Improve Your Marketing

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Of all the platforms available that provide insight to online marketers, Google Analytics is by far the most useful- and the most popular. With some …

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Google Adwords Tip: Define Your Goals

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Google Adwords Tip #1 Adwords, or the other PPC platforms can be a highly effective online marketing tool to drive your search engine marketing (SEM) …

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Google Shopping 101

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How You Can be a Pro In February of last year Google rolled out Shopping campaigns. These campaigns were introduced slowly, but eventually replaced Product …

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How to Optimize Your Mobile Presence

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Is Your Site Optimized For Mobile? A recent study predicted that by 2017 there will be 2 billion smartphone and/or tablet users engaging in some …

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