Search Engine Marketing
Why Search Engines can be the Best Marketing Channel of All
by TM Staff on 08/08/2012

Learn about how to improve your online marketing by using search engines to your advantage.

It’s intriguing and frightening at how far an individual or company will go to get around something blocking their way when there’s money to be made. Sure, that sounds a bit cynical, but then you start looking at what’s being accomplished around the edges and that cynicism quickly turns into “Oh, no, they didn’t!”

It’s bad enough when family members you aren’t fond of look for you and find you online. But what about folks outside your family? And if you’re somewhat known in your field? Kinda scary. But, luckily for you, there’s a way to opt out of sites like Spokeo and limit (a bit) of what information is getting out there.
People Search on Spokeo For Free…Get Me Out of Here!
by TM Staff on 02/17/2011

It’s the innocent ones you have to watch, right? They’re usually the ones who know more than they’re saying. Such is the case with Spokeo. Not only can you do a free search on people, but you can also pay to get even more information about them. The plus about this is you can also opt out of it. We’ll show you how.
Do Not Track…But Only Because We’re Asking Nicely
by TM Staff on 01/27/2011

Google and Mozilla are trying to be preemptive in letting the public think they’re going to stop advertisers from getting your private information, but they’ve got a long way to go. Do Not Track was appropriately named, but efforts are falling short of the expectation.
Do As I Say, Not As I Do: The Google HotPot Way
by TM Staff on 12/14/2010

Google has has rules to follow if you want to rank with them. If you don’t follow the rules, then you don’t rank. It’s that easy, but there is a gray area. Take the new HotPot initiative. Businesses can be rated and then have those reviews show up in local searches, only they (the businesses) aren’t allowed to offer incentives to get people to rate them. So, Google stepped in and did what they weren’t allowing the businesses to do.
Happy Birthday, Cookie Monster!
by TM Staff on 11/02/2010

Guess who’s turning 40-something? That’s right. Cookie Monster! Join us for a peek into our blue friend’s life.
Is That Trans-Fat Dripping From My Child’s Cheesy Pizza School Lunch?
by Dwight Zahringer on 10/11/2010

National School Lunch Week sounds like a celebration of healthy school food and eating, right? Like many other things in life, however, looks can be deceiving.
AOL Renews Search Agreement With Google
by TM Staff on 09/02/2010

Google and AOL have announced a new five-year renewal and expansion on their current partnership. The deal that was in place was set to expire on December 19th, which had AOL looking for possible new search partners. Instead Google swept in and and inked the five-year extension with AOL, which not only will provide the original search features, but many more.
True of False Friday – Article Submission for SEO
by Dwight Zahringer on 08/27/2010

Can submitting a white paper or article to online article directories increase my search engine rankings? Learn how to write and optimize your articles the proper way to receive all the SEO benefits.
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