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Craig’s Year in Review

Craig's Year in ReviewCraig's Year in Review

Ever wonder what it would be like to work for Trademark Productions? Well, now you can, as one of our own gives an in-depth view into the life as a Trademark team member. Every day, you learn something new about the industry, about yourself, and how to make clients’ dreams a reality.

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TM welcomes Dario ChiariniTM welcomes Dario Chiarini

TM’s addition of Public Relations extraordinaire Dario Chiarini is a huge benefit for our customers. Dario has a tremendous background in public relations, and is ready to assist our customers online with such things as search engine publicity and online marketing.

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2008 Recap & The 2009 Manifesto2008 Recap & The 2009 Manifesto

Trademark Productions’, Dwight Zahringer, shares his thoughts on the events that took place in 2008, and what is to come for the upcoming 2009. From the recap of 2008 to his personal list, Dwight covers it all in this friendly, yet, full of meaning letter to all of our friends at Trademark Productions. Here is to a wonderful 2009.

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Gannett Cuts Thousands of JobsGannett Cuts Thousands of Jobs

The Gannett Company, the publishing company that provides the USA Today, the Indianapolis Star, and our own, Detroit Free Press, to name a few, has announced a large cut in their workforce. While numerous amounts of companies are forced to cut jobs, Gannett is cutting over 30,000 employees. A high number for a company who is now forced to be more nontraditional, and rely on web-based production as physical papers are being shelved.

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Trademark Does it for the KidsTrademark Does it for the Kids

Aviator’s Ball (www.aviatorsball.com) and its website was developed by the creative Trademark Productions team. Because of Trademark’s involvement with the company, some of our own attended The Ball, a fundraising benefit for the Detroit and Ann Arbor, Michigan-based Ronald McDonald Houses. Our involvement with our clients goes much deeper than web development.

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Selecting a SEO Digital AgencySelecting a SEO Digital Agency

Search Engine Optimization (SEO) agencies are available to assist companies with all of their site ranking needs. But, like all agencies, companies, and businesses, some are not in the industry to truly benefit you and your business, as they are dishonest and deceptive. There are, like with all agencies, ones to look out for. Your company’s success depends on it.

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Selecting a SEO AgencySelecting a SEO Agency

While it is difficult to find Search Engine Optimization (SEO) agencies that tick off all of your company’s needs boxes, there are different paths that can be taken that will direct you to the best agency for you. Each SEO company and agency all operate differently; that’s what keeps them in business, as they fit some businesses needs better than others. In saying so, each SEO agency will tackle a new adventure differently, and therefore, your results may not be quite what you are looking for. Shop around, do your research, and you’ll be introduced to the best SEO agency that works for you.

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Picking the Right SEM and Development TeamPicking the Right SEM and Development Team

Online advertisements are a great, effective tool to use when marketing your business or company. But, it doesn’t help the effort when knowledge is lacking. Successful online advertisements are due in part to experts, like the ones at Trademark Productions, who won’t waste your money and will show you how it is done.

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Yes, Give Social Media a TryYes, Give Social Media a Try

Social media websites, like Twitter, and their campaigns, are not only affordable, but have become the surefire way to communicate between consumers and businesses. For companies, social media and their marketing programs, are a low-cost, low-risk way to get positive reviews from customers. The last thing you want is an angry customer.

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Agencies Need to Embrace ChangeAgencies Need to Embrace Change

More times than not, whether or not we want it to happen, we all have to deal with change. We need to adapt to our new environments. As Internet marketing and branding becomes more and more popular with every click, advertising agencies have been left in the dust, in which they have no one to blame but themselves.

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