This is the page 8 of the results for articles written by Dwight Zahringer. Please continue browsing Dwight's articles below.
E-Commerce stands for Electronic Commerce. It is a term that refers to any kind of transaction that takes place over the internet. It can be a business, commercial or information transaction. What can E-Commerce do for me? E-Commerce is a great way for a small business to increase their customer base and revenue. In today's market, E-Commerce is a necessary practice to...
Read What is E-Commerce?
Posted by Dwight Zahringer on March 25th, 2009 in Ad Agency
A new study from IBM reveals a "growing rift" between advertisers, consumers and content owners, as media companies "struggle to keep pace with" new demands from tech-savvy viewers and marketers. The study, which surveyed 2,800 consumers in six continents, as well as ad industry professionals worldwide, states that "media companies are falling behind in meeting the growing expectations of digital savvy...
Posted by Dwight Zahringer on March 24th, 2009 in Doing Business Online
Not sure if Twitter is right for you? Not sure what it is? Can it be used to market your services, products and gain sales? This is a very, very funny explanation of what Twitter really is. (Traditional Ad Agencies please take note.)
Posted by Dwight Zahringer on March 24th, 2009 in Doing Business Online
It is one thing to drive traffic to your website. It is a completely different thing to get them to buy something. Once you've managed to get ample people to see your site, your next goal should be to convert these casual surfers into buyers. Converting browsers to buyers is more than a one step process. It requires constant attention and...
Posted by Dwight Zahringer on March 23rd, 2009 in Doing Business Online
The world of e-commerce can be tricky for businesses that are trying to break into the market. Many companies have attempted to move into the e-commerce circle, but have failed due to poor planning. At Trademark Productions, we pride ourselves on conducting in-depth research to better understand the constantly changing world of e-commerce in order to better serve our clients....
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