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Author Archives: Dwight Zahringer

Gannett Cuts Thousands of Jobs

The Gannett Company, the publishing company that provides the USA Today, the Indianapolis Star, and our own, Detroit Free Press, to name a few, has announced a large cut in their workforce. While numerous amounts of companies are forced to cut jobs, Gannett is cutting over 30,000 employees. A high number for a company who is now forced to be more nontraditional, and rely on web-based production as physical papers are being shelved.

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RSS Hugger

Really Simple Syndication (RSS) not only helps with Search Engine Optimization (SEO), which is driven by website traffic, but also can be incorporated with software. RSS Hugger, which allows you to get links, is popular with some of the Trademark Production team members. For an optional fee, RSS Hugger can help your website get the traffic it deserves.

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Hammer Time Web Design

Trademark Productions is not all about building website and Search Engine Optimization (SEO). While we tackle every project with just as much integrity as the last, we are a versatile group of knowledgeable individuals. Challenge us to your next web development assignment, and you will not be disappointed. We leave our mark here at Trademark.

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Specify your Target Market

It has been proven that target marketing has been successful when used appropriately and efficiently. Target marketing, is just that, a target that is specific to your business’ needs, and therefore, beneficial to your company. Trademark Productions has come up with ways to keep the bull’s eye on you.

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Why CSS is Important

What does CSS do for my website? Cascading Style Sheets (CSS) make the website development process that much easier. The benefits of using CSS are abundant, and for a website developer, are more than welcome. You can thank CSS later.

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Word of Mouth Marketing

Word of mouth doesn’t just apply to who is going to prom with who. It is very effective in the world of marketing as it becomes more popular, but it can be the most successful and beneficial to your business. Start making friends because that could just be what your business needs to get the word out. It’s all about word of mouth.

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Google Online SEO Session Q & A

When Google talks about Search Engine Optimization (SEO), we listen, and you should too. Google held an online question and answer session where SEO myths were discussed and brought to the attention of individuals who may believe in them. Are you one of those SEO myth believers?

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Small Biz Pay-Per-Click Tips

Pay-Per-Click (PPC) is a great market to venture into if you are looking to make a few extra bucks. While Trademark Productions is here to help with all of your PPC needs, as we realize the process can be daunting, having the basic information about the PPC concept is key. Nothing makes the process easier than having everyone on the same page.

The pay per clicks market is a great way to make some cash, if you know what you’re doing. In this post, there are some quick tips about how to use pay per click, and how pay per click can be the most beneficial for your success.

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KY Judge Orders Domain Names Ceased

The Commonwealth of Kentucky no longer allows Internet gambling websites to be in operation in the state. The ruling impacts 141 domain names, which would be legal in other areas of the world, and the freedom of Kentuckians now hangs in the balance. Is Judge Thomas Wingate and his ruling sending the wrong message?

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New “Yahoo Open Strategy” Targets Social Media

With the success of Twitter, Facebook, and others, social media is the Internet “place to be.” Now, the name Yahoo! can be added to that list. Be a part of Yahoo! Open Strategy, the newest and coolest way to connect to the rest of the world.

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Screen Shot 2014-03-13 at 11.38.04 AM 15 Facts About Online Reviews and What They Mean for Business Owners

There’s no doubt that online reviews influence consumers. But in what ways do they do so? And just how big is this influence? We’ve put together a list of 15 facts that demonstrate the impact of online reviews and social …

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