Articles by Dean

Dean is the Manager of Trademark Productions and has been working on "the tubes" for over a decade. Pragmatic, strategic and sometimes crass, almost to a fault, Dean always focuses first on what could potentially go wrong and then takes every step necessary to make sure those pitfalls are avoided. He is fanatical about validity, semantics, SEO and web standards and making sure that people are making the right decisions with their web projects.

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This is part four of my How to Succeed Online series and I'm sure that you've already read about making a website plan, leaving your crayons at home, and how to figure out your Read How to Succeed Online – Finding & Writing Content

Succeeding online isn't a magic trick and having great web content for your website will definitely help point you in the right direction, but you have to do it right!  In part three of my How to Succeed Online series I am going to discuss how to determine content for your website and how to structure your website's content into...

Read Succeed Online – Web Content and Structure

In part two of my "How to Succeed Online" series, we're going to discuss our habits as website owners to "help" too much and how to make the right decisions when it comes to your website's design and usability.  In this article, we're going to cover some ways that you can both help and hurt your website's design process by...

Read Succeed Online – Leave Your Crayons at Home

Whether talking about SEO, Internet Marketing, Web Design, E-Commerce or any of the other dozens of things that we know about, we get a lot of questions.  Really though, they all come down to one question... How do I succeed online? So...you want to succeed online, do ya?  It's a lot like losing weight or remodeling your house.  You just...

Read How to Succeed Online – What’s Your Plan?

From PubCon Las Vegas!  On day one, my third session was regarding Ecommerce & Shopping Cart Optimization.  I attended this session last year as well and came back for some more this year.  There were some fresh faces presenting this year and it's always good to hear people reinforcing what we tell our clients and to get some other views...

Read Ecommerce & Shopping Cart Optimization

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