POAM: Case Study

Download the POAM Case Study PDF

Our Opportunity

POAMWhen the Police Officer's Association of Michigan, POAM, contacted Trademark to give them some help with their current site, we replied "Yes, Sir." POAM struggled to keep an up-to-date website that was user-friendly, organized and attracted more traffic. They also needed help understanding and establishing a social media presence. TM was confident in their ability to meet the demands of POAM and deliver the positive results they needed.

Our Solution

TM created custom web software and a content management system (CMS) that allows them to organize and control every aspect of their website. We also provided custom blogs, banner management services, implemented internet marketing strategies to help them stay connected with members of POAM and other community members, and established a strong social media presence in Twitter and Facebook that continues to exceed their expectations. Overall, POAM's online presence has improved as has traffic to their website.

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