Web Design & Development, SEO & Marketing

Filet Mignon, Boneless Strips, Ribeyes, T–Bones and Porterhouses...anybody hungry yet?

Heartland Steaks was unhappy with their web development company. Requests for simple changes to their site took weeks to be made, their current ecommerce cart was cumbersome and lacked natural search engine ranking for their products. They were in dire need of some old-fashioned online marketing fulfillment.

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TM was given the opportunity to bid on the redevelopment of the foneGEAR website and several of their other properties, or offshoots from the main website. The problem? foneGEAR was expanding and wanted to partner with a traditional agency and a digital agency in order to redesign their site, ecommerce store, provide SEO (Search Engine Optimization) and SEM (Search Engine Marketing), and ongoing brand additions / maintenance. Pretty tall order, huh?

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Local importer Viviano Wines wanted to create a website that would serve their consumers and distributors as well as their own internal employees, but that would also be easy to manage. Beyond that, they put out a quarterly Winespeak Newsletter and wanted the last few years backlogged and available on the website. Finally, they wanted the ability to upload wine "shelf talkers" that licensors, distributors and retailers could have easy access to download and use. Sour grapes? Hardly.

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Werewolves, vampires and zombies, oh my.

These mavens of holiday mayhem offer customers the absolute largest selection of Halloween products – – from costumes and wigs to makeup and props – – all at prices to fit every budget. The problem? Halloween USA needed a professional web presence and the ability to sell the costumes and novelty items online. While the "Ghostbusters" couldn't help them, the TMbusters could.

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University of Michigan Dearborn found themselves in the unique position. Advertising firms understand content and the basics or art of web design, but they don't always specialize in the science of it. U of M Dearborn needed a company capable of stepping in with an already established understanding of content and design, but also with the ability to write strict, valid website code with special accessibilities geared towards persons with disabilities who could visit their website.

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Now wasn't that EZ?!

EZCLaim, a Medical Billing Software Company, came to TM wanting to revamp their online presence, make navigation easier for customers and to improve the overall search engine visibility of their website. We wanted their name to match the users experience.

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When the Police Officer's Association of Michigan, POAM, contacted Trademark to give them some help with their current site, we replied "Yes Sir." POAM's current site was quite outdated. Sort of like watching an old episode of CHiPs. It was also very difficult for users to navigate and allow for easy content updates.

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Trademark Productions is, among many things, a community supporter. Enter SOCC (Save Our Children Coalition), a grassroots, non-profit organization integrated with the University of Michigan-Dearborn's School of Education whose main concern is with foster care in Michigan. The coalition recently received a grant to develop a website capable of reaching out to many more of Michigan's foster youth through specific resources and offering valuable information, only there was a catch. SOCC needed their site developed and launched in under a month's time!

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